UNIS - SPRING/SUMMER 2010

Inspired by and designed for the contemporary downtown man, UNIS evokes classic American sportswear. Urbane while easy, elegant without affect, Lee’s understated designs don’t ask for attention, rather they suit the man. Produced and manufactured entirely in its home of New York City, UNIS is just the result of a real relationship between designer, craftsmen, and locale.
UNIS is available at it's NoLita & Brooklyn stores, and online at unisnewyork.com.

REEBOK ARMANI COLLABORATION

With nearly everyone in the sporting world tapping into the luxury world for collaborations, and elevating the sporting lifestyle to a new level, Reebok is fast to follow suit and has stepped up to the game with Giorgio Armani, launching a collaborative apparel collection, EA7/Reebok, and a Emporio Armani/Reebok footwear collection.
While luxury collaborations are not new in the industry, Reebok and Giorgio Armani, have a different approach from other collaborations such as Puma and Hussein Chalayan, Sergio Rossi and Alexander McQueen, or adidas Originals and Jeremy Scott, since the Puma and adidas Originals are geared towards lifestyle and Reebok is heading for more of a functional, fitness route. Sure, there is Stella McCartney and adidas, but Reebok and Giorgio Armani will be offering its activewear collection for both men and women.

The collaborative collection will feature both apparel and footwear, and for men, it will be a mix of fitted tank tops, long-sleeve technical tops, running shorts and hoods; for the ladies, there will be harem patns with matching hooded tops, slim-fit fitness pants, running tanks, t-shirts, tights, tunic dresses and more. As for footwear, the co-branded Emporio Armani/Reebok line will offer kicks ranging from dress sneakers to retro court and vintage running models. The capsule collection will include 40 apparel pieces and 15 footwear styles for each gender initially, and the collection is expected to increase in the future.

As Reebok president and chief executive officer Uli Becker described, the collection is a “convergence of fashion and sports”, and it allows Armani to get “sports credentials” while Reebok will get “style credentials”.

The collection is set to hit select stores and gym worldwide in July, so fitness buffs now can hit the treadmill in style. Armani style. And no suiting-up is necessary. via: WWD

Release Date: July 2010

This is one collaboration that I really wish would not happen. The shoes are particularly hideous! No thought went into design for this frankenstein of a shoe. Y-7 and Adidas was an exception those years back, such mediocre attempts at maximizing their base is a terrible idea. Like Nike casual wear, or a YSL skateboard.

THE MAPPING FESTIVAL: 10 DAYS / 7 PLACES DEDICATED TO VJing

The Mapping Festival is dedicated to VJing and to the task of combining moving images with contemporary cultures. Thus multiplying the events which animate the town and bestowing itself to the Genevans and international visitors.

Formed in 2005 by Modul8 conceptors and Zoo/Usine, The Mapping is in search of all passionate of real time image use, amateurs of electronic cultures, conviviality and discovery.

The festival is a true laboratory for the VJing discipline, offering both novices and professionals the possibility to experiment and encounter. This unique aspect gives the festival a world-wide reputation in the VJ-community as a meeting point you just have to visit.

What is VJing ? 

The definition of VJing is performance which consists in creating moving visual art (often video) on large displays or screens, often at events such as concerts, nightclubs and music festivals, and usually in conjunction with other performance art. This results in a live, multimedia performance that can include music, actors or dancers as well as live and prerecorded video. Also sometimes called «Realtime» or «Realtime Video».

 

METAMAPPING

MetaMapping is a week long residency that will take place prior to the Mapping Festival. A group of selected artists will be brought together under one roof to collaborate on an installation to be presented to the public for one day, May 7th, the second day of the Mapping Festival itself.

Practical information: Places / fees

Places

Bâtiment d’art contemporain (BAC)

Installations and AV performances

Ground floor and 1st floor
28 rue des Bains, 1205 Geneva
Opening hours : every day except Monday, from 11 AM to 8PM

Théâtre du Grütli

AV performances, live acts and workshop

White Box, 2nd floor
16, rue Général Dufour, 1204 Geneva
From May 10th to May 15th (except May 13th)
N.B: Reservations have to be made for the performances on May 14th and 15th. Please see below.
www.grutli.ch

Théâtre de la Parfumerie

Workshops and AV performances

7 chemin de la Gravière, 1227 Les Acacias
On Frid.7, Sat.8, Sun. 9, Wed.12 and Thu. 13 of May
N.B: Reservations have to be made for the performances on May 7th, 8th, 12th and 13th. Please see below.
www.laparfumerie.ch

Cinéma Spoutnik / Usine

AV performances & VJ Contest

4 place des Volontaires, 1204 Geneva
On Fri.7, Sat.8, Wed.12, Fri.14 and Sat.15 of May
www.spoutnik.info

Zoo / Usine

Parties, Clubbing

4 place des Volontaires, 1204 Geneva
On Fri.7, Sat.8, Wed.12, Thu.13, Fri.14 and Sat.15 of May
www.lezoo.ch

MÀD

Clubbing

20 bis rue du Stand, 1204 Geneva
Sat. 8th of May
http://mad-geneve.ch

Espace St Gervais

AV performances

Intersection of the Temple Street and the Terreaux-du-Temple Street, 1201 Genève
Beware : Mistake on the adress in the program
On May 7 and May 8.
www.espace-saint-gervais.ch

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Fees

1 day Pass (access to every place)	Advance sale	On the spot
May 7	32.-	35.-
May 8	47.-	50.-
May 12	42.-	45.-
May 13, 14 or 15	22.-	25.-
Week-end Pass (access to every place)
May 7-8	72.-	75.-
May 13-14-15	72.-	75.-
Pass Festival (access to every place)
From May 6 to May 16 : 10 days	152.-	155.-

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Reservations

The number of seats is limited for performances taking place at Théâtre de la Parfumerie and Grütli.
Please make reservations sending an email to reservation@mappingfestival.com
with your name, the number of seats, the place and the date.
THIS IS VALID EVEN FOR THE PASS HOLDERS !

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Points of sale and advance sales

Petzi : www.petzi.ch
Mapping Festivals ticket sale and info:
BACKSLASH
19, rue des Rois, 1204 Geneva (from May 3 2010 from 1PM to 7PM)

STOP-MOTION ANIMATION WITH VODKA BOTTLES

With 550 hand drawn bottles used for the animation, the shoot took more than 100 hours. The final video is a selection of over 5000 photos taken in total. This project is created by 41? 29! Agency in Istanbul for Binboa Vodka, based in Turkey.

Music: Lorenz Rhode - Like A Player
Producer: Oğuz Yücel
Creative Director: Seren Köroğlu
Director: Asya Leman Sanıtürk

WARWICK SAINT PHOTOGRAPHY

Warwick Saint, was born in South Africa in 1972, an international photographer and director, he shoots fashion, celebrities, portraits, music and advertising campaigns worldwide.

He attended St. Stithian's College, a prestigious boys high school. He headed up the Photographic Society and judiciously used his privileged access to the darkroom by smuggling in his girlfriends. Here he spent many hours developing and perfecting his prints ... and other skills...

In '89, during Warwick's final school year, his father was tragically killed in a car accident. This affected Warwick profoundly by strengthening his ambition and desire to uphold his father's reputation as one of South Africa's most famous Creatives. In '94 he graduated with BA Honors in Art History and Philosophy.
Now, free to pursue his passion, he left South Africa for London. The next four years were spent assisting photographers, trying to learn everything he could from the likes of Nadav Kander and others.

In 1999 his break came from Dutch magazine to shoot 'Elephant Boy.' This put him on the map and a few months later he moved to New York. Since then he has been commissioned to shoot some of the most prestigious advertising campaigns and famous people in the world. He currently lives in Brooklyn with his beautiful wife Patricia.